Marketing Brochure using Vellure Font

Serving as a real-world application for my custom typeface, this marketing brochure highlights the versatility and visual impact of the Vellure Font. The publication layout integrates compelling copywriting, striking imagery, and intentional negative space to guide the reader’s eye, effectively demonstrating how custom typography elevates print collateral and promotional storytelling. In order to fully connect the font to the medspa itself, I used a soft color palette and custom logo featuring the font and a lotus flower symbol.